Social Media Campaign | FoodBeforeLove
Casandra runs FoodBeforeLove a digital platform that helps food lovers better navigate and let their food love flourish in cities like Atlanta, Chicago, New York City, and Houston. FoodBeforeLove is tailored to empower millennial women of color who love to eat, connect, and explore.
Casandra is planning some big things to bring her audience in 2018 and beyond and truly understands the power of social media and building a dedicated team. She worked with Narsha to create 15+ social media graphics, animations, and other collateral to enhance FBL’s messaging and share awareness of her September Indiegogo campaign.
Working with our Social Media Planner SpreadSheet (Which you can access in my free resource library!), we were able to outline and manage the copy, visual direction, and timeline for the social media posts and resources.
Check out some of the animated social media posts below to get an idea of the energy and information we were able to share with her audience.
In addition to graphics support and organization, Narsha also created landing pages and forms to support team applicants answering job specific questionnaires, uploading their resumes, and submitting additional credentials.
Helping Casandra manage the process and design of her campaign allowed her to have an overview of how well they were reaching their goals.
Casandra and Narsha will be working together on the re-vamped FoodBeforeLove website in 2018. Stay tuned. Excited to reveal the details!